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I turn complex retail technology into stories that matter. From store operations to visual execution, I explore how data-driven decisions reshape the way brands connect with customers. Most days, you’ll find me deep in retail data, emerging trends, and the strategies that actually move the needle for global brands. My mission is simple, to cut through the noise and make retail innovation accessible to everyone, from store managers to strategy teams and C-suite executives. If it’s happening in retail, store execution, or the future of in-store experience, you'll see me writing about it.
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