Shelf Layout Accuracy Checklist

Ensuring Correct Shelf Execution & Planogram Compliance

Accurate shelf layouts are critical for product visibility, shopper navigation, and maximising sales performance. Any deviation from the approved shelf layout or planogram can lead to lost sales, poor customer experience, and brand inconsistency. The Shelf Layout Accuracy Checklist helps retail teams verify that shelves are set up exactly as planned and maintained consistently across stores.

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Shelf Layout Accuracy Checklist

Planogram Compliance Impact

1. Is the shelf layout implemented as per the approved planogram?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
2. Are products placed in the correct sequence and order?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
3. Are allocated facings followed accurately?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
4. Are incorrect or unauthorised product placements avoided?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
5. Is the latest version of the planogram available in-store?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________

Product Placement Impact

1. Are products placed in the correct shelf locations?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
2. Are fast-moving products positioned at priority shelf levels?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
3. Are brand blocks maintained correctly on the shelf?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
4. Are products aligned neatly and facing forward?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
5. Are shelf gaps or misalignments corrected promptly?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________

Shelf Labeling & Pricing Impact

1. Are shelf labels placed correctly below corresponding products?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
2. Do shelf labels match the product SKU and variant?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
3. Are prices displayed accurately as per system data?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
4. Are promotional price tags placed correctly?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
5. Are missing or damaged labels replaced immediately?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________

Shelf Condition & Presentation Impact

1. Are shelves clean and free from dust or clutter?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
2. Are products arranged uniformly without leaning or overlap?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
3. Are expired or damaged products removed from shelves?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
4. Are empty spaces refilled or blocked neatly?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
5. Does the shelf presentation match brand and VM standards?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________

Maintenance & Review Impact

1. Is shelf layout accuracy checked regularly?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
2. Are layout deviations reported to the supervisor?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
3. Are corrective actions taken immediately for non-compliance?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
4. Are repeated layout issues tracked and analysed?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________
5. Is shelf layout accuracy reviewed during audits or store visits?
   ☐ Yes
   ☐ No
   If No, Reason: ________________________________________________

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